HEDMAN

photography + brand marketing

Frozen in time

It’s been one month. One month since my birthday, one month since I was holed up in a Boston hotel room because of a flight cancellation, one month since I left for my first-ever trip to Iceland for work and the solstice sun never set. One month ago, I was absolutely determined to start a...

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Are you full of yourself?

I have some big ideas brewing these days. Being 40-something isn’t nearly as scary as when I was helping to decorate everything black for my dad’s over-the-hill party decades ago. I’m having an honest-to-goodness blast coming into this age and the inner wisdom that comes with it. As I mentioned in a recent Instagram post, I...

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Fuel the fire of micro-influence

Are you feeling ready for summer? My summer countdown email series has brought us to topics that support your marketing from various angles, and it’s easy to notice that each topic is ultimately about forming stronger personal connections. Marketing in today’s environment IS personal, and there’s no better time for YOU as you greet your...

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Things are getting personal

The following post is actually one of the emails included in my recent countdown-to-summer marketing series for seasonal business owners. If this resonates with you, join us next time by signing up HERE! We’re all so busy trying to FIT IN on social media that we forget to share our true selves sometimes. For today,...

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Skyrocket Your Seasonal Business

The countdown is ON to Memorial Day weekend, the official start of summer for our local businesses. I’m more excited about this offering than ever before. I had a hard time limiting this to just 8 marketing tactics, but they’re sure to get your summer off to a great – and successful – start. By...

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HEDMAN

weddings + lifestyle